Social good

On Small Business and Unsung Heroes

Today we’re thinking about the myriad of unsung heroes among us right now. First responders and medical professionals come to mind, but were also thinking of school custodians disinfecting our classrooms, daycare workers, nursing home caregivers, sanitation workers. Their contributions to this effort go largely unnoticed and unthanked.

If you’re reading this and you’re in the first line of defense, we thank you. You’re helping to flatten the curve. Words dont express well enough our gratitude.

We’re using this time to support each other well and build bonds that will carry us through the next few weeks or months- checking on elderly neighbors, sharing our hand sanitizer and toilet paper, and extending extra kindness and respect to everyone will take us far. We hope that you also find ways to do small things with great impact in this time of intentional slowness. We’re glad that Durham is doing hard things for the benefit of everyone. 

When you have the opportunity, we’d love to invite you to learn more about how you can support small business in Durham and salute those unsung heroes in your life.

WTVD suggests the following ways to support small businesses:

  • Shop online or via phone. While some stores already have online shopping, others will help customers order via phone or FaceTime- gift flowers and other goods to first responders in your life.
  • Buy gift cards to use at a later date to support businesses now, even if you don’t currently need anything-gift them to the people working tirelessly to mitigate the effects of the COVID-19 outbreak
  • Order takeout or delivery and tip the same amount as you would dining in and send it to your exhausted friends in the medical service industry.

We wish everyone the best while we practice social distancing and isolation and we’re excited to welcome you all back to the store soon!